We conducted comprehensive user research and competitor analysis to inform the creation of a user-centric website. The goal was to design an intuitive and informative platform, focusing on application details, features, and a streamlined wholesale inquiry process for potential customers.
The challenge was to develop a user-centric website for Eastern Traders, a non-e-commerce platform, that effectively communicated product applications and features. Additionally, the aim was to facilitate wholesale inquiries seamlessly.
The main goal was to create a website that caters to user needs by providing clear information on product applications and features. By streamlining the wholesale inquiry process, we aimed to enhance user engagement and satisfaction while promoting inquiries from potential wholesale shoppers.
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